Got A Video...Strategy?

Video can drive free traffic to your business? If you converted some of your brain content to web video assets. You could develop a media syndicated empire and begin making money on some of those ideas and content of yours. We are past the "video is cool" stage, now it's about video is in your future, time to earn a piece of the action.

 Here is what is happening in online video from last year!

• Over 75% of U.S. Web traffic watches online videos. (Source: Comscore September 2007)
• September 2007 Americans viewed over 9 Billion videos (click link to read study)
• September 2007 over 136 million people in the U.S. (¾ of U.S. Internet users) watched online videos.
• Over 54% of all Web traffic IS video.
• The average video viewer watched videos 2.7 minutes long.
• The average viewer watched 181 minutes of videos in September 2007.
• Major search engines visit video sites every few minutes not once per month.
• Web video is so popular, video links and clips show up before other Web content.
• Video usage is up more than 175% in one year.
• Burst Media’s 2006 nationwide survey of online video viewers found that video reaches beyond the youngest demographics, with the 35-44 and 45-54 age groups equally as likely to view online content as the 18-24 age group.
• U.S. Internet users watched 9.19 Billion videos August 2007, up 26% from January.

 Video Ad Services

Free Video Upload Service

How nice would it be if you could upload your new video masterpieces to 5, 7 or 12 video sharing sites at one time with just a few clicks, free? Awesome should be the answer. The site is called TubeMogul.com

Out With The Old, In With The New Business Marketing

Advertising: In the old model you buy print ads, radio ads and if you have the budget television ads. You try to be smart and not burn through your ad budget too fast. Then you hope thousands or millions read, listen or watch and respond to your ads. When people call or come in. Hopefully somebody asks how the customer heard about your business. A hit and miss marketing approach. This was normal before the Internet. 

New Web Video Model: Advertising budgets are managed closely. Businesses now know exactly which ad generates sales or actions. Everything is trackable. No more hit and miss marketing. Marketing budgets stretch further. Ad results are measured in hours not weeks or months. Small to medium sized businesses compete equally wth conglomerates. OK, almost equally.

The Video Communication Factor

Imagine knowing if and when your customer has read your ad. You will if you subscribe to video streaming services.  Subscribe for a small fee $10 or more per month, then upload your video content. To see a list of providers check out this resource.

Does Videomail Save Time?

Most people type 20-50 words per minute, and speak about 250 words per minute. Therefore a 3 minute video email would be over 700 words. That would be a long typed letter. With video email there is no spell checking  or grammar checking, and you will never get carpel tunnel syndrome. So if you speak better than you type, your time has come. On the other hand, if you keep rehearsing to get your message just right. Either get a cheap teleprompter or stick with text messages.

Text Has Limits-Time To Get Into Video

Live and recorded video communication is racing to become the preferred method of everyday human communication.  You'd be wise to develop a web video strategy before your competition straps on this rocket to the moon, marketing system and leaves you behind like dust in the wind.

Video Email Can Be Powerful

If you are a good talker video mail is a good simple place to start. I have identified 9 companies you can choose from.  Four of the best free services and five of the best pay services. You can practice for free and start learning which features fit you best. People's needs are different so no one company fits everyone.

Next you need a Web Video Strategy. Consultations are available for every sized business. Custom Web Video Production starts at just $169 for a 30 second spot. But even more important is what we do with your video after it is produced. This is where the rubber meets the road.

If you are not a novice choose your category below. If you want to jump to pro level get yourself one of these quality software teleprompters for $45.

Professionals      Executives      Sales Reps      Real Estate      Retailers

Only a small percentage of people are using video. You don't need to look pro right away.  There's time for that. Any video mail is better than nothing.